Items where Author is "Lii, Yuan-Shuh"

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Article

Lii, Yuan-Shuh and Ding, May-Ching and Kuo, Tzu Kuan (2023) The Moderating Role of Point-of-Purchase Price Information in Consumer Price Perception and Purchase Intention. Journal of Economics, Management and Trade, 29 (7). pp. 66-71. ISSN 2456-9216

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